If I post enough beach pictures and travel selfies, will somebody besides my sister Sarah or best friend Pam eventually book a trip with me?
In reality, it's often easier to make a friend out of a customer than a customer out of a friend. And that's okay.
But if posting beach pictures was all it took to build a travel business, everybody on a cruise ship or guided tour carrying a selfie stick would own a travel agency.
Social media is an important marketing tool. But it's only one marketing tool.
The real question isn't whether people will like your vacation photos. The real question is whether you know how to prospect and build the relationships, trust, and confidence that lead someone to ask for your help planning a spectacular vacation.
We know how to do that. And we know how to teach you to do it.
We're not building a Team of order takers sitting around waiting for the phone to ring. We're building a Team of order makers who know how to create opportunities, build relationships, earn referrals, and grow their clientele.
That's what Navigator's Hustle is all about. We teach advisors how to prospect, follow up, network, stay visible, and stay engaged.
And as is often the case, we learn a thing or two from you along the way. That's what the Navigator's Approach to Selling is all about.
We don't hand you a list of random names and tell you to cold-call people during dinner.
We teach you how to build relationships with people you already know, people you meet, people who inquire about travel, and people who are already in our database.
We also provide warm opportunities through people who enter our Win a Free Vacation promotions, join our 7SEAS Club, subscribe to our newsletters, request information about a destination, cruise, resort, tour, sale, or promotion, or attend one of our events.
Through coaching, mentoring, and practice, you'll discover that prospecting isn't nearly as scary as most people think.
In fact, around here we often call it "relationshipping." Because relationships create trust.
Trust creates customers. Customers create bookings. And bookings create businesses.
There are more advantages to being center-based. You have access to 7SEAS contacts, web leads, walk-in customers, Travel Showcases, supplier event attendees, coaching, mentoring, and business-building programs like Navigator Notes, which can help fund activities that grow your business and expand your network.
And here's something else. The phone does ring around here.People call looking to book travel.
But it also dials out. And that works even better. We can show you how.
Am I ever actually going to make money doing this, or am I just creating a very expensive hobby?
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